If you are due for a refresh or a complete redesign of your site, it’s a great idea to have an idea not only what’s considered new and exciting in website design, but also what just works better technologically speaking.
Trends carry over from year to year but there are several emerging trends you may want to be aware of. The one thing that is clear is that a design trend has a chance to morph into something entirely more useful with time and innovation. (Flat design >>Material design)
Let’s check out what’s trending for website design in 2015.
5 Most popular web design trends for 2015
Making your sites with responsive design – This is one that’s been here awhile, but has never been more critical, especially with Google announcing that beginning April 21st, 2015, sites that aren’t mobile friendly will find themselves lagging in the search results. Seeing as mobile search accounts for some 50% of all search traffic, that’s a big hit. This year responsive has become the norm, and no longer a nice option.
Large backgrounds and images – The use of large, gorgeous imagery and video gracing our pages has now brought a certain multimedia aspect into your staid web design. This along with cinemagraphs, are making websites a visual treat to behold.
Scrolling over clicking – The concept of making a longer, more flowing page in mobile will continue to gain ground, because this decreases page load time, encourages interaction and is more intuitive. It’s all about user experience, and this element delivers in a big way.
Creative typography – The availability and usefulness of fonts for web design is ever expanding, and will alllow for a richer, more vibrant feel to your pages. Where you used to have to shell out the big bucks for a custom font, the advent of resources like Google Fonts (free) are making this a reality.
Semi-flat design – While flat design has existed for a few years, it looks as if it has now evolved into what Google is calling “material design”. It’s a blending of flat design with subtle gradients, layers and even animation to achieve an “almost” flat design with flair.